In their quest to produce a western-style adventure and thrill-based reality show in Pakistan, but poor, substandard and possibly lack of safety arrangements led to the death of its participant Saad Khan, victim’s cousin Mansoor Khan told Aarpix.
Saad lost his life during the recording of the reality show when host Amina Sheikh (model for Clear Shampoo) challenged him to an underwater performance contest. Saad Khan apparently lost his control and shouted for help but lack of safety and lifeline measures failed to rescue him and the young man, a father of four lost his life, report said.
The blame goes to the producers (sponsors?) of the show Unilever Pakistan and Mindshare, for hiring such a sub-standard team and having made cheap arrangements that became the cause of the death, said Aarpix.
To what extent the private TV channel where the reality show was to be run is involved in its making is also not clear.
For now, the mainstream media has rejected to air any such news as they get a fair amount of advertising revenues from Unilever, Aarpix commented, adding, the spokespersons of the two companies have been shamelessly calling the incident a mere accident.
Mansoor Khan, the cousin of the victim has demanded that “all concerned people of Unilver Pakistan and Mindshare must be put behind bars.” He wants that the culprits who gambled with the life of his cousin must be brought to justice.
It is not known if the commonly practised concept of establishing life and accident related insurances for participanting individuals and workers of the reality show were in place during its filming and recording. No independent verification of the said report has been possible yet.
Meanwhile, details of the unfortunate incident continue to tweet on the internet sociables like Twitter, Facebook, etc..
COURTESY: despardes.com
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